I'm always looking out for new ways to improve my own search rankings as well as for my clients. Over the years, it's been something that you always have to check back on due to algorithm changes or competition slowing bumping your website down the list.
What has not changed in many years though is that quality content will always be the key ingredient to having your website appear on the first page of search engine results.
Aside from that, there are a few small things you can do to help not only improve your ranking, but also keep you there for the long haul.
Key words and phrases in your page title.
Lead paragraph based on your page title.
Targeted key words and phrases in your image tags.
Key words in your page names or URL.
Tweak content rather than major changes.
Many of my Ottawa based web clients are looking for ways to improve their search results. By following the 5 tips here, they should be well on their way to achieving success.
Read more on these SEO tips for small businesses.