knowledge-center/apm-blog.aspxLates News from APM Solutions(c) APM Solutions. All rights reserved.5I wish to thank all of my clients, family and friends who have helped me make 2011 my best year ever in Ottawa Web Design. Looking ahead to 2012, I feel very confident that success will continue. If you are looking for a quote on a new web project, please contact me to discuss.  Looking forward to working with you in the next year!http://www.apmsolutions.ca/article/2012/1/1/happy-new-year-to-all-my-clients-family-and-friends.aspxSun, 01 Jan 2012 11:47:58 GMTIf you ever searched for a service on Google using a name of a City in your search, you will notice that at the top of your search results, you will see a list of local businesses in that area.  For example, if you were interested in finding a plumber in Toronto, you would search for something along the lines of “Plumber Toronto”. Google will list the top 10 local business that fit that criteria, along with a link to view more results near the location you ...http://www.apmsolutions.ca/article/2010/9/25/getting-your-web-site-on-google-local-and-why-its-important.aspxSat, 25 Sep 2010 02:01:53 GMTOne of the most common questions I get from new small business clients is, “How do I get my website ranked high on Google?”. It’s a great question and one that has many answers. Depending on the website content, the time it takes to rank well on Google varies, however there are steps that you can take to increase your chances. Create a Blog One of the best ways to get your website ranked well on Google is to not only create a blog, but create a blog using WordPress. ...http://www.apmsolutions.ca/article/2010/9/16/seo-advice-for-small-businesses.aspxThu, 16 Sep 2010 00:33:00 GMTSo you have researched SEO strategies, made necessary adjustments, and implemented all the latest SEO techniques to assure your website is fully SEO optimized. Now what? How do you go about measuring success of all your hard work? Years ago you could say, well I have a number one rank. Unfortunately this is not sufficient enough these days. The problem is that search results aren’t the same around the world due to localization. If you do a search in Ottawa Canada for a phrase you ...http://www.apmsolutions.ca/article/2010/8/10/how-do-you-measure-seo-success.aspxTue, 10 Aug 2010 22:48:29 GMTThere are many online references on usability, but it really only comes down to one question.  Does your website provide an efficient and enjoyable user experience? In order to answer this question, we need to know how to make your website an enjoyable experience for the end user.  The most important factor in making the user experience enjoyable is the structure of the website – The Visual Appearance. The appearance includes: whitespace scrolling ...http://www.apmsolutions.ca/article/2010/7/17/website-usability-tips-e28093-visual-appearance.aspxSat, 17 Jul 2010 23:49:21 GMTThe following are some useful tips in web design and also some common pitfalls to avoid. 1. The biggest general type of mistake I see with web design is that the website is not balanced. It’s been overly influenced by one type of person. For example, the compliance to fit with accessibility has meant that the site has done nothing visually and it is not a compelling experience. On the other hand, you get the opposite situation where the site is maybe done in flash and is visually appealing, ...http://www.apmsolutions.ca/article/2010/5/18/web-design-mistakes.aspxTue, 18 May 2010 01:49:21 GMTThere have been countless of articles written on SEO strategies, many of them concentrating on existing websites trying to move up the rank on search engines.  But what do you do when you have a brand spanking new website?  Do you just wait and see how it ranks after a while, or do you invest some time and energy with successful strategies geared towards moving your new website to the top of the list. Here are 5 effective SEO strategies for new websites: 1.  Don’t wait ...http://www.apmsolutions.ca/article/2010/3/18/top-5-seo-strategies-for-new-websites.aspxThu, 18 Mar 2010 01:50:37 GMTMany businesses have a hard time coming up with possible pages to include in their web site. There are several common pages to include in your web site, and you can use this guide as a starting point. 1. HOME PAGE - Of course this page is always necessary as it’s the starting point to each and every website. You should clearly display how to go back to your home page. This could be done by clicking on your logo, clicking a link that says HOME, etc. 2. ABOUT US - This is probably tied ...http://www.apmsolutions.ca/article/2010/1/18/list-of-pages-to-include-in-website.aspxMon, 18 Jan 2010 01:52:04 GMTThe answer is that while all links in a specific page are considered, there actually are differences.   In normal situations, many of the footer links have already been referenced somewhere on the page already…many times in the navigation menu at the top of the page.   Since Google only counts the first referenced link on any one page, the link in the footer will very rarely get picked up.  Other times the same link is in the content using more descriptive ...http://www.apmsolutions.ca/article/2009/12/18/does-google-treat-footer-links-differently-than-links-in-main-content.aspxFri, 18 Dec 2009 01:53:43 GMT